What Is Distressing The Network Marketing Industry ?

Lilies - the earth's abundance

I got to thinking regarding this yesterday and thought I'd write a quick post concerning my view of why I think the network marketing failure rate is so high...Why Do People Give Up?

In my humble opinion, network marketing offers tremendous opportunity for wealth creation for the average person. The admission fee to begin your online business is cheap and the upside is superb. The low entry fee is why many people who do not have the entrepreneurial drive get involved. They are marked in by claims by companies of making gobs of money while the marketer is either sleeping or on the beach.

To achieve something online, it takes efforts. I know...that's a word nobody wants to hear! To give you an example, I received an email from one of my downline members recently who had received an email from his downline member. His downline member was doubting if the program she had joined was really going to work as she hadn't received any sign-ups in her 1 day of marketing! She was thinking that the program might be a scam! This, unfortunately, is the mindset of nearly all of "network marketers" and contributes very much to the 97% failure percentage and high abrasion rates that we always hear about. This failure rate is the same with people starting off-line businesses too.

Most human are only not cut out to run their own business. It's not in their make-up and that's OK. But, this makes the failure rate randomly high. I have no way of proving this but the failure rate of people who actually apply themselves and have a thrive-oriented mindset is much lesser than 97%. Possibly lower than 50%.

An additional contributing factor is "The grass is always greener on the other side". This statement is rarely true. I've studied this hard-way throughout the years in my offline business life. The solution is to get a business opportunity, or a few, that you believe in and that are legitimate, and work those programs. If you don't know how to market, learn. That's what I'm doing with MLM Lead System Pro. I have been in sales and marketing for my complete 20 plus year career. Online network marketing is dynamic and we all must study as much as we can and apply what we learn in our marketing efforts. If you educate yourself consistently, you will know over 95% of your competition. Several people are either besieged or too lazy (sorry) to apply themselves.

Then, it is the sponsor's job to relay this information onto their members. I have been involved in some business opportunities where I never hear from my sponsor. These people will never be successful. Regardless of what your experience level, you have to educate, mentor, and motivate your downline. Sometimes this can be difficult as they are not receptive but you still need to do it. This will come back to you ten-fold as your message will reverberate with some.

Basically, it is my opinion that the failure rate in network marketing is inflated by the people who shouldn't be in the business to begin with. With a negative mindset, there is no way to be thriving. Without seeking out and following a confirmed system there is no way to be thriving. For those who are giving real effort, and consistently educating themselves, I assure you that there is light at the end of the tunnel. Do not give up because this is an excellent business with plenty of room for everybody who wishes to succeed. And create the lifestyle that they've always dreamed of.

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